If you are looking to improve your website’s rankings in Google, you will find the answer in this article.
Everyone who owns a marketing website should aim at ranking in Number One position of Google. If not Number One, the aim should be to rank within the first three positions in Google.
Why anyone wishing to attract customers would be satisfied with less than a First page ranking is hard to understand.
Think about when you browse the internet looking for products to purchase, or maybe to gain information about certain products. How many pages of Google do you search? Not many people look beyond the first page. Hence, the reason for placing importance on Page 1 ranking in Google.
If you haven’t yet achieved a First Place ranking in Google but your content is appearing on Page 1, you can be reasonably satisfied with your effort.
This Article is Focused on Getting FREE Traffic to a Website.
Free traffic is gained by means of search engine optimization (SEO). Therefore it is vitally important to know how to improve website rankings in Google.
Without Page 1 rankings in Google it is difficult to attract visitors to a website.
Understanding SEO and How to Boost Website Ranking
SEO is no longer about including different keywords multiple times within a post.
One keyword is sufficient for each post. Decide on a long tail keyword, if possible.
To rank well in the search engines the chosen keyword should be placed as described in the following 4 areas identified with bullet points.
- Just once within the content. If the keyword fits well within an H2 or H3 sub-title that’s fine, but not essential.
- In the Meta Title (See Red Arrow 1. )
- The Meta Description (See Red Arrow 2. )
In the example below the keyword is: best domain name for affiliate marketing
- And, in the Alt Text of an image (as shown below)
Use of Internal and External Links
Another feature to assist with SEO is to use Internal links within the posts or pages of the website.
It is important that the links from one post to another post are relevant to the content of both posts. The reader must be considered and to provide a link to irrelevant content generates a poor user experience. Something to be avoided at all times.
Including an External link from the new post to an authority site is a benefit to your website. Linking to Wikipedia.org is one authority site to consider. The link would need to be wikipedia.org/affiliate marketing (as an example). Do your research to find if Wikipedia provides quality information relevant to your website.
There are many authority websites that can be linked to, but they need to be compatible with the subject of your site.
This method of ranking in Google search engines is up to the minute in respect to 2017.
Methods of ranking used in previous years are no longer relevant. For instance I still hear of, and read where, people continue to talk about how to do back linking.
Generating Back Links is a thing of the past, and needs to be forgotten. Sufficient Back Links will happen automatically as your site grows and matures.
Using outdated methods of search engine optimization will cause a website to be unsuccessful.
Internet marketing has reached a level of sophistication which, in effect, brings simplicity to the function when correctly coordinated and used.
In addition to the above information the age of a website has an effect on how quickly new content will appear on Page 1 in Google.
The more frequently content is posted to a website, the quicker its rankings will improve.
Posting new content at least twice every week will have a positive influence on a website. Continue to do this for at least twelve to eighteen months, and your website should flourish.
However, the content posted needs to be relevant to the website, and of good quality.
Quality content posted regularly will bring results.
You can learn more about Search Engine Optimization and building a successful website by Clicking Here.